Science of Smell - Whole Home Scenting

Category: Science of Smell

Science of smell.

Interesting Facts About the Science of Smell

Humans are far more dependent on their vision than their sense of smell, but this doesn’t mean that the ability to smell isn’t important. Those who lose this ability

Scent Marketing Industry

The History of the Scent Marketing Industry

The scent marketing industry is growing as businesses realize the powerful effect aromas have on consumer choice. Think about passing food shops in a city and how the smell

7 ways to make your home smell amazing

7 Secrets to a Delicious-Smelling Home

Your home should be a welcome retreat after a long day at work, but what if you walk in the door only to be greeted by a strange odor?

Scent marketing research.

Scent Marketing Research That Shows It’s Effective

Scent marketing is not a new concept. There are documented cases of ancient civilizations using scents on everything from ships to pets. However, with improvements in scent dispensing technology

Aroma scent marketing.

How Aroma Scent Marketing Affects Customer Behavior

Creating emotional connections and memorable experiences is vital for brands competing in today’s competitive marketplace. Smell is the strongest and most intensely emotional of the five human senses. A

Smell affects the brain in many ways.

How Smells Affect the Brain

The sense of smell is much more important than many people realize. This is evidenced by the fact that the sense of olfaction, which is the act of smelling,

Smell and sleep facts.

Four Fascinating Facts About Smell and Sleep

The relationship between smell and sleep is dynamic and has yet to be fully elucidated. While there are proven benefits of aromatherapy on sleep, more studies need to be

Scent marketing examples.

8 Scent Marketing Examples

One of the easiest and yet most overlooked aspects of marketing involves the sense of smell. Olfactory marketing, or scent marketing, is a powerful tool that every business owner

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