In the not-so-distant past, health professionals frowned upon aromatherapy as a feel-good placebo. Over the years, however, several studies have shown that both essential oils and the introduction of
Kids know that it’s no fun to be sick, and parents understand the toll that having a child ill in bed can have on their own physical and mental
Scent marketing is not a new concept. There are documented cases of ancient civilizations using scents on everything from ships to pets. However, with improvements in scent dispensing technology
To run a successful business, you have to lure customers into your store and somehow convince them to spend money. One way to boost your sales is by using
Creating emotional connections and memorable experiences is vital for brands competing in today’s competitive marketplace. Smell is the strongest and most intensely emotional of the five human senses. A
The sense of smell is much more important than many people realize. This is evidenced by the fact that the sense of olfaction, which is the act of smelling,
The relationship between smell and sleep is dynamic and has yet to be fully elucidated. While there are proven benefits of aromatherapy on sleep, more studies need to be
Memories and emotions often appear in response to scents and smells. The formation of olfactory memories, those linked to specific aromas, is most active before the teen years. The
Have you ever wondered why you prefer some fragrances to others? Perhaps you love the smell of fresh lavender mixed with vanilla, while your sister loves sandalwood and citrus.
Aromatherapy is a holistic healing treatment used in traditional medicine that is increasingly accepted by the medical and scientific community. This practice typically involves the use of essential oils
