Natalie Sullivan

Articles and Blogs

Companies that use scent marketing to improve sales.
Oils
Natalie Sullivan

5 Well-Known Companies That Use Scent Marketing

Scent marketing has a powerful effect on consumers. There are many approaches to using scent as a promotional tool that range from pronounced aroma billboards to signature, thematic and ambient scents. Here are five major companies that use scent marketing, along with an analysis of how each brand’s sensory campaign works and tips for using

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Basic aromatherapy information.
Aromatherapy
Natalie Sullivan

Everything You Need To Know About Aromatherapy

Aromatherapy is the topical application or inhalation of aromatic compounds for holistic medicinal or therapeutic treatment, according to the National Association for Holistic Aromatherapy. These aromatic substances tend to be essential oils derived from plants, which are diluted and inhaled or applied topically. This brief overview of aromatherapy info provides the background necessary to experiment

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Create your dream home.
Diffusers
Natalie Sullivan

How to Love Your Home

Maybe you’ve been blessed to have your dream home and it fits your family and expectations perfectly. If that is the case, you’re probably one of the very few in that situation. Most of us would like our home to be different in one way or another. Just because it’s not exactly what you want,

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Pet odor removal for your home.
Diffusers
Natalie Sullivan

Pet Odor Removal: Our Top 5 Picks to Reduce Pet Smells at Home

Pet members are members of our family. If you’re like most people, coming home to your fur babies probably fills you with joy. Eighty-five million families, or about 65% of all households, own at least one pet. Yet, despite the number of pet lovers, most families can agree that you should invest in a good

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Dangers of scented candles.
Diffusers
Natalie Sullivan

The Dangers of Scented Candles

With its warm, flickering light and sweet fragrance, a scented candle may seem like the ultimate home accessory to promote relaxation. However, if you knew about the hidden dangers that candles can pose, you might not feel so calm anymore. Scented candles increase your risk for fires, can aggravate allergies, and may send toxic chemicals

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Give your front door a makeover.
Diffusers
Natalie Sullivan

3 Ways to Refresh Your Front Door

The entrance to your home is really a reflection of you and your family. What does your front porch say to visitors? Does it say “welcome”, or does it look abandoned and unappealing? Many of us forget about how our front door looks because we may enter from a garage or back door. Now is

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Find your signature scent.
Aromatherapy
Natalie Sullivan

Find Your Signature Scent: Learn the Importance of Smelling Good

Most people want to smell their best, but have you really thought about the importance of smelling good? Your fragrance profile is a major part of your style. This guide can help you understand why you should put the utmost care into the fragrances that you choose in your life and home. Understanding the Importance

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Hand touching lavender
Diffusers
Natalie Sullivan

How To Use a Home Fragrance Diffuser

Fill your home with calming, invigorating, or inspirational scents with a home fragrance diffuser. Unlike a room diffuser, these whole-home devices allow you to connect to your air ductwork for pleasing aromas in every room. Learn how to install your scent diffuser and find out where to order one today. Find Your Air Duct Whole-home

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Fragrance oil
Diffusers
Natalie Sullivan

Do Air Diffusers Work With Fragrance Oils?

Many air diffusers are designed to work with fragrance oils. The leading whole home air diffuser unlocks a large library of unique fragrances and special seasonal selections formulated with a blend of natural and synthetic aromas. Find out more about diffusers that support the use of synthetic fragrance oil. Diffusers Specify Compatible Fragrances Most major

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Easy tips to make your home smell good all the time.
Aromatherapy
Natalie Sullivan

How To Make Your House Smell Good All the Time

To make a home smell fresh and inviting, many people simply throw open the doors or raise the windows. However, this isn’t always practical or desirable, especially if you are prone to seasonal allergies, have an aversion to dusting or live somewhere the air isn’t pure and refreshing. Fortunately, there are other ways to create

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