Natalie Sullivan

Articles and Blogs

Why we redesigned our diffuser.
Company
Natalie Sullivan

New Whole Home Diffuser—Why We Changed

Due to the many global supply chain issues, you may have noticed that our diffusers have been out of stock. Instead of waiting for product and pushing back timelines, our team decided to design and create an all-new Whole Home Scenting Diffuser with updated features, a new app, and a fresh design. Read below for

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Use scent marketing solutions to increase sales.
Aromatherapy
Natalie Sullivan

Scent Marketing Solutions to Make Your Business Smell Good

Lots of research proves that smells will sell. Whether you find yourself suddenly in the mood for popcorn when you enter a movie theatre or really need a cup of coffee when waiting in the line at the bakery or doughnut shop, what your nose takes in can be a subtle push toward purchasing a

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Scent marketing diffusers for your business.
Aromatherapy
Natalie Sullivan

Features to Look for in Scent Marketing Diffusers

Businesses around the world use a variety of approaches in scent marketing, from diffusers to the natural aroma coming from cooking or baking. For your scent strategy to be effective, the type of fragrance and diffusing technique need to be given careful thought. Too little and the smell is unnoticed, while too much can act

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Kitchen
Diffusers
Natalie Sullivan

How To Choose the Best Home Fragrance Machine

A delightful fragrance transforms a house into a home. Consumer-grade fragrance products often involve risks, such as burning candles or using scents that contain substances you do not want circulating in interior air. The best home fragrance machine uses scents formulated with natural and synthetic ingredients rated as safe by the International Fragrance Association. Discover

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Companies that use scent marketing to improve sales.
Oils
Natalie Sullivan

5 Well-Known Companies That Use Scent Marketing

Scent marketing has a powerful effect on consumers. There are many approaches to using scent as a promotional tool that range from pronounced aroma billboards to signature, thematic and ambient scents. Here are five major companies that use scent marketing, along with an analysis of how each brand’s sensory campaign works and tips for using

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Basic aromatherapy information.
Aromatherapy
Natalie Sullivan

Everything You Need To Know About Aromatherapy

Aromatherapy is the topical application or inhalation of aromatic compounds for holistic medicinal or therapeutic treatment, according to the National Association for Holistic Aromatherapy. These aromatic substances tend to be essential oils derived from plants, which are diluted and inhaled or applied topically. This brief overview of aromatherapy info provides the background necessary to experiment

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Create your dream home.
Diffusers
Natalie Sullivan

How to Love Your Home

Maybe you’ve been blessed to have your dream home and it fits your family and expectations perfectly. If that is the case, you’re probably one of the very few in that situation. Most of us would like our home to be different in one way or another. Just because it’s not exactly what you want,

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Pet odor removal for your home.
Diffusers
Natalie Sullivan

Pet Odor Removal: Our Top 5 Picks to Reduce Pet Smells at Home

Pet members are members of our family. If you’re like most people, coming home to your fur babies probably fills you with joy. Eighty-five million families, or about 65% of all households, own at least one pet. Yet, despite the number of pet lovers, most families can agree that you should invest in a good

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Dangers of scented candles.
Diffusers
Natalie Sullivan

The Dangers of Scented Candles

With its warm, flickering light and sweet fragrance, a scented candle may seem like the ultimate home accessory to promote relaxation. However, if you knew about the hidden dangers that candles can pose, you might not feel so calm anymore. Scented candles increase your risk for fires, can aggravate allergies, and may send toxic chemicals

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Give your front door a makeover.
Diffusers
Natalie Sullivan

3 Ways to Refresh Your Front Door

The entrance to your home is really a reflection of you and your family. What does your front porch say to visitors? Does it say “welcome”, or does it look abandoned and unappealing? Many of us forget about how our front door looks because we may enter from a garage or back door. Now is

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