How scent marketing can help businesses.

What Is Scent Marketing?

Have you ever found yourself transported to your grandmother’s kitchen or your favorite vacation spot after smelling a familiar scent? For humans, it is common to associate smells with memories or feelings because of our olfactory sense, that is, our sense of smell. Our olfactory senses are connected to parts of our brain that evoke …

What Is Scent Marketing? Read More »